Burger King fast food establishment. How does Burger King work?

Today everyone knows that fast food is harmful. But at the same time, these are very tasty and appetizing, inexpensive dishes that you can eat on the way to work. This is why the Burger King restaurant has been so popular for decades. Feedback from employees emphasizes that tons of finished products are sold every day through retail chains. Today we invite you to get acquainted with the history and geography of the points and open vacancies. In addition, we will try to look inside and see the company through the eyes of its employees.

History of success

Below we will return to employee reviews. Burger King will soon celebrate its centenary. The signature dishes from the very first days were hamburgers or Whoppers, as well as French fries. The history of the chain began with a small restaurant in Florida. On the way to modern development, the company changed four owners. In 2013, it had more than 13 thousand restaurants in 80 countries. The network's turnover is more than $117 million.

Fast food conquers Russia

Relatively recently, in 2010, the first restaurant of this chain was opened. This happened as expected in Moscow. By the fall of 2017, more than 400 restaurants had been opened across Russia, more than 200 of them in Moscow. More than 30 localities also have their own Burger King. Young people are already so accustomed to such culinary delights that they are increasingly replacing regular food with fast food. Whether this is good or bad, let’s not speculate. Our task is to find out what it is like to work in such a popular network, serving thousands of visitors every day. And employee reviews will help us with this. Burger King, by the way, regularly advertises for personnel. What happens behind the doors from behind which we receive fragrant buns with golden cutlets and bright sauce? Only those who managed to work among the employees can say about this.

Your step into the future

Most people come into this business as very young people. Yesterday's or current students are seduced by the opportunity to grow with the company, increase their professional level and income. This is fully confirmed by employee reviews. Burger King gives everyone the opportunity to go from an ordinary employee to a coach, manager, deputy director, or territorial manager. Very tempting. What do you need to do to get to the top of the career ladder? Let's figure it out together.

Carier start

It is of fundamental importance in which city you decide to work at Burger King. Reviews emphasize that the very first restaurants of this chain of all those available in Russia are located in the capital. This means that experienced employees work here who can pass on their knowledge to newcomers. But reaching the top of the star is also not easy. This is due to high competition. There are several dozen more of the same walking next to you, and among them there may well be a more talented one. Therefore, you will have to work hard in any case, but especially if you live in a region where employees work at Burger King is sometimes called absolute hell, but apparently you need to find the meaning of what you are doing and set a goal. Then the picture will become much more cheerful.

Starting position

The first thing you have to come to terms with is strict regulations. The main task of each employee is to quickly and at the highest level carry out the duties assigned to him. Only by becoming the best at this stage will you be able to move on to the next one, because soon you will be the one teaching beginners.

So, for a beginner there are two positions: the kitchen or the cash register. What do reviews recommend choosing? Burger King is a fast food restaurant, and if you want to succeed, you must have a good understanding of the recipe and the intricacies of cooking. Therefore, you should start from the kitchen. This way, you’ll join the team faster and learn the basic recipes, which will help when it’s time to go out into the hall and start communicating with guests.

How to get a job

The fast food industry is all about high rhythm and compliance with standards. Mastering all the subtleties, quickly switching, adjusting is a task for the young and energetic. Therefore, the team has a large percentage of students. This is also the reason for the high staff turnover. On average, each team consists of 80% students, which is encouraged by company policy.

If you are between 18 and 25 and can maintain a normal dialogue, then you should not be afraid of an interview. It is conducted by the same guys as you, maybe a little older. Their goal is to fill a vacant vacancy as soon as possible, just like yours - to find a job. And again, Moscow will stand a little apart here. Reviews from Burger King employees indicate that at the first interview they were given a stress interview, asked to dance on the table, and asked discouraging questions. This is how the employer tries to evaluate your ability to act in unusual situations.

Beginning of work

At first everything seems alien and scary. This is especially true in the kitchen. Huge plates with hundreds of cutlets, baking buns, salads, and between all this dozens of people exchanging strange phrases. Need time. You will be assigned a trainer who will conduct the training. Usually a newcomer is placed first in a department where the goods are prepared for sending to the kitchen. Defrost something, wash something, lay it out or pour it. The trainer will tell you the sequence of actions. Clear schemes are very well thought out here, everyone knows what they should do and at what stage.

The entire learning process is divided into several stages. First, the trainer speaks and demonstrates. Then the coach does it, and you describe it. You do what you need to do next, and the coach prompts you. Finally, you do and talk at the same time. The difficulty here is to learn all the numbers. This is also often emphasized by reviews. Burger King is a large and well-known company, and manufacturing defects are unacceptable. Therefore, oil temperature, cooking temperature, storage time on board, at delivery, outlet temperature, assembly time, grams and milliliters - all this has to be taught ad infinitum.

Stage two

After the employee has learned all the stages of production and can navigate freely, he moves to the cash register. But this doesn’t always happen; guys sometimes refuse. But if they don’t bypass this stage, they become coaches faster. But the cash desk is definitely waiting for the girls. There are only two positions here, number one and number two. The first one contacts the client, helps them choose, accepts payment and issues a receipt. The second one collects the order for the tray. In addition to the fact that you need to be friendly and attentive all day, you also have full financial responsibility.

Personal rating

Within the network, each cashier has a personal magnetic card on which all sales are recorded. Instead, each of them receives very specific tasks that must be completed. This is a certain amount of potatoes and sauces, sandwiches and desserts, new items. Employee salaries are also based on personal sales (St. Petersburg). Reviews of Burger King rate it as an opportunity to make good money, subject to personal effort, of course.

But this practice exists only in large cities. In small settlements, personal competitions based on ratings are constantly being conducted, but they yield almost nothing. Sometimes the best employee receives a small bonus. But if the restaurant performs on average in the ratings at the end of the month, then managers and the best employees receive a bonus.

Career

It is quite possible, which is why many are so attracted to work at Burger King. Feedback from employees of St. Petersburg, Moscow and other regions suggests that if you are sociable and sociable, strive for knowledge and do not shirk from work, then you will not stay in the rank and file. Once you have learned to smile constantly and naturally, speak politely and easily resolve any conflict situations, you automatically become a candidate for a coach.

The composition of the latter is limited, usually there is one for the whole team. The speed of your advancement also depends on the restaurant’s turnover, which is why working at Burger King is especially valued in large cities. Feedback from employees suggests that further promotion to management depends directly on the growth of the network in your city. After all, as soon as a new restaurant opens, part of the management team is transferred there, and the “losses” are made up at the expense of the personnel reserve, which is the trainers. The latter have regular meetings and trainings, and creative tasks.

Wage

This is the most important thing for every person who gets a job. I would like to say that the salary here is commensurate with the efforts invested. The rate is hourly, it is regularly indexed, but depends on the region. Surprisingly, there are no negative employee reviews associated with this. Working at Burger King (in Yekaterinburg, for example) costs 110 rubles per hour, and in Moscow about 160. This is the original tariff rate. In this case, the person immediately indicates in the questionnaire how many hours he can devote to work. You can work 40 hours a week or agree on 20. If you need money, then go out for part-time jobs and overtime jobs.

The next rate increase will be when you become a generalist, that is, you will work well in any area of the restaurant. The coach's salary is even higher. The company helps everyone interested to grow.

What happens in the kitchen of a fast food restaurant behind the cashier's back? Who, how and from what does your burgers come together, prepare and arrange your nuggets and onion rings?

When you go to any fast food establishment, you only see this picture. Few people manage to look behind the counter, unless of course you are an employee of the establishment. But employees are prohibited from taking photographs, and they have no time for that. I'm lucky today. I was invited into the Burger King kitchen as part of a group of bloggers. Let me note that such an event is being held for the first time to show how a real masterpiece of burger cooking is created - the new royal BIG KING EXTRA®!

So, any restaurant starts with warehouse space. In this one, in the photo, cheese, vegetables and sauces are stored at a temperature of about 2 degrees C. In exactly the same room, but at a temperature of -18 C, frozen semi-finished meat products and French fries are stored. We were there too, but it wasn’t interesting, everything was in cardboard boxes.

From the cold room, uncut products, such as onions, are taken to the cutting room and chopped. But most of the vegetables are already fully prepared.

The holy of holies of the Burger King restaurant is the grill machine. Frozen semi-finished meat products go into it, and hot, juicy, rosy burger patties come out. In the event of a machine breakdown, the standard time for a repair team to arrive and fix the problem is 1 hour. At this time, only deep-fried burgers are sold.

It's nice that only Russian-made meat is served! Semi-finished products are manufactured at a plant in the town of Odintsovo near Moscow.

Roasting occurs at a temperature of about 400 degrees Celsius. By quickly frying the surface of the meat over an open fire, juiciness is achieved, which distinguishes Burger King from other similar establishments.

Finished cutlets of various types are delivered to the heated cabinets on the table of the burger masters. Below in the trays are vegetables, cheese, bacon and sauce.

On the left is a toaster for toasting buns. Place a meat patty on the bottom of the bun, cheese on top and bake in the microwave, then add sauce and vegetables. The top is covered with the second half of the bun.

All you have to do is wrap it and the burger is ready.

It should be noted that employees work with bare hands, since it has been proven that less bacteria accumulate on cleanly washed hands than on latex gloves. Hand washing occurs as soon as it gets dirty, but at least once an hour. Hands are washed up to the elbows with soap using a special brush, followed by treatment with disinfectant gel. Surgeons use exactly the same gel before surgery.

Your burger is ready, but you're probably also getting some fries. It is stored in this freezer-dispenser.

The required amount of potatoes is poured into the basket...

And plunges into the boiling oil. The same thing happens with nuggets, only they are taken from a nearby freezer.

All the food at Burger King does not add salt!!!, the exception is French fries, which are added to a minimum.

All you have to do is pour your drink and lunch is ready.

And cool drinks are served through these tubes.

Also not quite the usual look :). All this is usually hidden from the eyes of visitors.

Many thanks for the story to the employees of the fast food restaurant Burger King on Tsvetnoy Boulevard, the press service of Burger King and all those who organized this press tour.

It was then that the tradition of grilling beef using a special method was established, as well as a commitment to quality ingredients and friendly service. ">
A hero is born! Burger King is introducing its most famous restaurant menu item to the public—the Original Huge Whopper® Sandwich. The idea is simple: more fire - more taste! And by the way, you'll need both hands to eat this king of burgers. ">
BURGER KING Corporation goes on air with its first commercial on a local VHF station in Miami. This is how the campaign for an unobtrusive presence on TV is launched, which has lasted for more than 50 years. ">
BURGER KING Corporation begins its expansion, giving people the opportunity to touch the wonderful Whopper® outside the United States. The company is franchising its restaurants, expanding its network first in the United States and then throughout the world. ">
BURGER KING is opening a restaurant in Puerto Rico, making it its first outside the United States. After all, despite Puerto Rican beaches and blue skies, people need one more thing: grilled burgers! ">
After eight years of privately-owned operations with its own brand and 275 restaurants, BURGER KING Corporation partners with Pillsbury and begins the chain's rapid expansion throughout the United States. As they say, if you hurry, you will feed the people. ">
Feel like a real chef! The Make It Your Way® campaign is revolutionizing the fast food industry by encouraging customers to choose their own sandwich ingredients. Hey! Make it your own! ">
At BURGER KING you will not just get a burger - you will get the most delicious hamburger, seasoned with a fiery and cheerful song! And also a good mood for the whole day! http://www.youtube.com/watch?v=u4YAcsAe6UI&feature=related ">
King Auto windows are installed in many BURGER KING restaurants. With their help, the driver can place an order without leaving his car. Do you like to ride? You'll love King Auto too! ">
The best Christmas gift is a toy BURGER KING! Children are very happy about such a gift from their parents. And BURGER KING is happy to please.
The lunch and dinner menu is expanding, introducing sandwiches with chicken, fish, steak and ham. Here it is, the menu of your dreams! ">
The famous Breakfast Menu is introduced, offering new breakfast options for morning customers. Anyone who gets up early gets everything served! ">
For kids, BURGER KING has a small hamburger, small potatoes, a small drink, and of course a little friend inside! You can change his clothes and change his hairstyles! Very funny!
Shake-shake-shakelat!! It is so unusually airy, there are so many bubbles in it that it literally flies into the air. Hold your glasses tight!!
Winning is great!!! Everyone always wins at BURGER KING. Nothing is impossible. And everyone will draw their lucky ticket!
BURGER KING is launching a marketing campaign to promote tastier beef burgers than its competitors, which are grilled over a fire using a special technology. We know exactly what real burgers should be like. ">
If you believe in miracles, you can do anything! And learn to dance, and take part in races, and even fly like a superhero! Believe in miracles with Burger King!
Providing customers with a wide range of delicious options, these dishes also become menu classics. The exquisite taste of chicken will delight any gourmet ">
The most dangerous enemy is the midnight hunger! There is nothing more dangerous! Where to look for protection? There is salvation - BURGER KING! He will always come to the rescue and protect from the midnight enemy!
BURGER KING has the best burgers you've ever tasted! In addition, now there is even more meat in them! Therefore, there are only two burgers better than a burger from BURGER KING!!
BURGER KING compares its unique grilling method to backyard barbecuing, promising the same standard of homemade quality and true to tradition in its restaurant kitchens. It should be noted that this promise was fulfilled - see for yourself at any BURGER KING restaurant! ">
With the introduction of cartoon characters such as Kid Vid™, IQ™, Jaws™ and Jazz™, Gang King's Kids Club becomes the driving force behind the marketing campaign. More than a million children become members of this Gang within two months. This is the whole town of King! ">
BURGER KING Corporation begins to expand its network in Europe after Grand Metropolitan PLC absorbs Pillsbury. This acquisition turns small European cafes into BURGER KING restaurants. There is little time left before the world is taken over. ">
You won't be bored at the BURGER KING kids club! After all, funny cartoons always have something to surprise and delight little guests.
BURGER KING is increasing the size of its signature burgers by more than 50%. Even more delicious food at old prices. ">
Give your child an encounter with magic! And your favorite characters from the cartoon “Toy Story” will help you with this. They really come alive at night!
This merger is one of the five largest mergers in the world. Diageo PLC becomes a global leader in specialty foods and beverages. The property of the BURGER KING corporation from the USA is moving to Europe. ">
The legendary sandwich and fries paired together! If you miss this, then you will no longer be able to forgive yourself.
The previous logo in the form of halves of a bun has undergone changes; The BURGER KING restaurants themselves have also taken on a new look. However, no one began to change the long-standing traditions of maintaining quality in preparing dishes. ">
Big Kids Meal is a real meal for real cowboys!!! After all, it takes a lot of strength to ride a horse after the robbers! And of course, inside each lunch is an incredibly realistic monster toy. It's scary even for adults!
Every child wants to become big, and Big Kids Meal will help them with this. More concerts, more photos, more videos! And of course, your favorite characters are inside every meal. They are always there!
All your favorite characters from your favorite TV series "The Simpsons" are now in BURGER KING!! Plus new limited-time hamburger recipes and green syrup ice cream!
American companies Texas Pacific Group, Bain Capital Partners and Goldman Sachs Capital Partners are acquiring the BURGER KING corporation from Diageo PLC. The company's property is returned back to the United States. The excellent quality of the burgers does not change from changing the location of the property. ">
The DO YOUR WAY® Foundation has launched charitable campaigns for the BURGER KING brand. BURGER KING loves to give joy and goodness. ">
BURGER KING Corporation leaves the private sector and becomes public. The company has become even closer to the people. ">
BURGER KING Corporation is celebrating the 50th anniversary of the WHOPPER® sandwich. As part of the celebration, a nationwide joke was launched claiming that WHOPPERS® had been removed from all menus due to the fact that many WHOPPERS® had gone “crazy.” To date, all charges have been dropped, since experts have proven that all WHOPPER®s are of sound mind. ">
2009 — BURGER KING Corporation launches the “Victim of the WOPPER®” campaign on Facebook and creates a special application Whopper Sacrifice. ">
A new turn in the history of the BURGER KING corporation is associated with the opening of the “WOPPER®-Bar”, offering a large assortment of high-quality WHOPPERS®. Yes, it turns out that you can not only drink in a bar, but also eat. ">
The first such restaurant opens in Spring, Texas. It features a sophisticated and modern interior and appeals to a younger audience. The wide range of dishes was also highly appreciated by new visitors. ">
3G Capital, a global multimillion-dollar investment firm, acquires BURGER KING Corporation, thereby turning it into a private company. The company begins to hatch plans for the release of WOPPER®a-3G. ">
BURGER KING Corporation offers many new items in its Breakfast Menu. What could be better than breakfast at BURGER KING? This question has not yet been answered. ">
On January 21, 2010, the first restaurant opened in the Metropolis shopping center in Moscow and quickly won the hearts of Russians. The conquest continues with the opening of new restaurants in various regions of the country. ">
In June 2012, investment bank VTB Capital became one of the main shareholders of Burger King Russia ">

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Burger King establishments are ready to provide high quality products, signature dishes, a varied menu, a pleasant pastime and fun for the whole family. What ups and downs the company experienced on the way to popularity in the fast food business, about the race for brand leadership with McDonald’s, read on.

Prerequisites for founding a company

The consequences of World War II and the aftertaste of unpleasant memories subsided, the crisis was successfully overcome, and a population explosion was brewing in the United States. Most entrepreneurs made big bets on these forecasts, investing in the development of family-type restaurants. A similar idea caught fire James McLamore with David Edgerton, they opened the first fast food restaurant Burger King.

The basics of fast food, the technique of preparing hamburgers, the manner of service - James McLamore studied all this in detail using the example of the then popular McDonald's and successfully applied it in his own chain of similar establishments. To focus the attention of married couples on their establishments, the founders of the brand added cutlery to the service. True, they were plastic and inconvenient to use, as intended.

The beginning of the brand's popularity

The history of Burger King's development differs markedly from its competitors in the fast food industry with numerous ups and downs. The company has changed 4 owners throughout its history.

December 4, 1954 - Insta-Burger King opened in Miami. It resembled McDonald's, but had significant features. The establishment's product prices were fixed and somewhat inflated compared to its competitors.(at McDonald's a hamburger cost the customer 15 cents, and at the new restaurant it cost 18 cents).

The manner of preparing the dishes also stood out. The brand insisted on preserving the nutritional value of the burger beef while grilling it, without the use of oil. This indicated concern for the clients' health.

After 3 years, the company adds the original Whopper dish to the menu. The huge sandwich was instantly loved by visitors. Since 1958, the brand has rapidly stepped into popularity. To reinforce the success of the business, the founders decide on an original marketing move - to shoot a promotional video about the company and the Whopper. For Burger King, this is not the only outlet on television; the brand regularly creates new advertisements and launches them for everyone to see.

Each new video significantly increases the company's rating. 1959 - a new restaurant opens in Florida, and then management decides to franchise. Franchises, in their opinion, are a budget option for expanding a chain of fast food restaurants. Indeed, it took only 8 years to open 274 establishments under the brand’s logo.

Burger King and the Pillsbury Corporation

The next important step in the development of the brand is a change of owner. In 1967, Burger King became owned by the Pillsbury Corporation. The purchase to the new owners cost $18 million.

The change in ownership was followed by an accelerated pace of new restaurant openings. The brand management, busy selling franchises, practically forgot about quality and service. The consistency, identity of the atmosphere, and equal cost of products promised in the advertising video were not observed in all establishments of the network. The company was on the verge of ruin.

Donald Smith, a former McDonald's manager, managed to correct the situation. The management promised Donald absolute freedom of action, the embodiment of bold ideas in the development of the brand. Smith strengthened control over establishments, introduced unscheduled inspections, and directed all efforts toward standardizing restaurants. And in 1974, visitors were delighted with a new innovation in the organizational process, the “Do it yourself” technique. Now the client is given the opportunity to independently assemble his favorite additions to the sandwich.

Over the 10 years of Donald's presence in the company, the network of establishments has been expanding in the United States and in 30 countries around the world.

1975 - the company takes a bold step, installs King Auto windows. Now motorists can order their favorite dishes without leaving the car. Convenient, high-quality, timely - the main tasks of management.
1977 - Burger King gives each customer toy gift to the main purchase. This bonus attracts even more clients.
1978 - the brand reaches a new level in cooking, expands menu. Now customers are offered sandwiches for every taste (chicken, fish, ham).
1980 - another bold marketing move is being introduced in the form of win-win lottery. In the same year, Donald Smith left the company, and the brand’s affairs began to deteriorate.